Grow your brand with Content & Community
Join over 200 of the world's most loved brands in creating sustainable growth with with our 4 C's process: Content, Community, Commerce, & Culture
Why choose Vaya?
User Experience.
Business Results.
The Vaya Consulting Team works with your internal stakeholders to build user experiences that lead to business results. We put customer experience at the heart of growth strategy. Power performance with content and community while gaining valuable insights and generating user content.
Voice of Customer
Gather feedback and user generated content to optimize brand performance. Build your data insights and content library.
Community Circles
Community Circles are naturally occurring audience networks. We connect your brand with target audiences through our private affiliate network including Media Circles, Content Networks, Membership and Professional Organizations, and like-minded brands.
Smart Content
Build content for organic customer journeys and SEO: rich product content, social, blogs, articles, and more.
Growth Playbook
Build your playbook to sustainable growth. Vaya Consultants have provided the roadmaps for some of the world's most transactional and most loved brands. Our process is tailored to each stage of growth from startups to category leaders.
10B+
Global revenue impacted
120
Engagement KPIs track how actively your audience interacts
2M+
Community Circle Voices in our Network
40+
Best of Web Awards
Our service offering
Brand experience across all touchpoints
Brand experiences connect physical, digital, social, mobile experiences. We define your brand essence, customer audience, user journey touchpoints, and build competitive value.
Brands of all sizes power sustainable growth with user experiences advised, designed, and delivered by Vaya. Our Industry recognized roadmap process includes Brand, Audience, User Journey, and Competitive analysis. We tune and optimize content & community experiences to achieve industry leading commerce results. Our work extends across key industry verticals including Retail & eCommerce, Health & Wellness, Home & Garden, Financial Services, Technology & Consumer Electronics, Fashion & Beauty, Consumer Packaged Goods, Non-Profit, & Education.
Our work
Pet 360
#1 Online Pet Destination
• Ranked #1 in Pet by comScore
• Lead strategy from ground up
US Cellular
Top-line Growth.
Bottom-line Efficiency.
• 6x Increase Quality Traffic
• Engagement up 183%
• Conversion up 64%
Nutrisystem
International Expansion
Shares Rise 10%
• Shares rose 10% following launch
• 10x increase in contest participation
• Uplift in customer sentiment
Vitamin Shoppe
Full Featured Mobile Site
Grows E-commerce Revenue
• 18.5% increase in digital revenue contribution to sales
New York & Company
Omni-Channel Experience
Strategy & Design
• Find in Store, Digital Strategy
- Quality Testing process
- Experience Testing Lab
Symantec
Powering Partnerships with Content
• 1000+ Symantec partner stores
- Content Marketing
- Organic Lead Generation
- Customer Engagement
SeaBear Smokehouse
Interactive and immersive experience
• 22.9% Increase Average Order $
• Holiday sales 25%+
• Best Food Industry award
Banco Popular
Natural Language Search Boosts Satisfaction & Cost Savings
• Automated self-service
- Reduced cost of customer care
- Increased satisfaction
Harvard Drug Group
Strategy for unified brand identity and central backend system
• Holding company strategy leading to 1 Billion+ acquisition by Cardinal Health.
- Over 7,000 member businesses served through a central infrastructure
Sterling Jewelers
Real-Time Quality Trackng
Boostst Omni-Channel Growth
• Best of industry quality standards
• 49% holiday sales increase
• 33% increase in efficiency
Sleepys
User Experience Strategy leading to Acquisition
• 150% conversion rate increase
- 1800Mattress user experience
- Acquired by Sleepy's
- Ultimate acquisition by Mattress Firm
Executive Jet Management
Ranked #1 by Pilots Magazine
• User experience design
- 50% increase in lead capture
- Digital & CRM Integration
- Increase in Client Lifetime Value
Wood Craft
Ecommerce & Magazine
• Ecommerce User Experience
- Integrated content & commerce
- Online Magazine
- Woodworking Education
CMN Entertainment
Expands Brand Partnerships with 360° Digital Insights
• Digital roadmap monetized audience
• Expanded highly targeted Regional Sponsorships
M&J Trimming
Traffic Generation, Customer Acquisition and Loyalty Building
• 51.6% increase in conversion rate
• 32% increase in orders
• Site traffic increase of 25%+
Rockport Group
Responsive UX and design
• Design system creation
• 3 brands
- Under budget and early delivery
Brookstone
Redesigned Experience launched new management
• Rapid experience re-launch
- Full e-commerce design
- Product & lifestyle experience
Smart Apparel
Top 3 Global Apparel Manufacturer
Strategy, Brand Experience for
New Men's Clothing Line
• Brand Concept Strategy
- User Experience Design
- Ecommerce Roadmap
Pet 360
#1 Online Pet Destination
• Ranked #1 in Pet by comScore
• Lead strategy from ground up
US Cellular
Top-line Growth.
Bottom-line Efficiency.
• 6x Increase Quality Traffic
• Engagement up 183%
• Conversion up 64%
Nutrisystem
International Expansion
Shares Rise 10%
• Shares rose 10% following launch
• 10x increase in contest participation
• Uplift in customer sentiment
Our client voices:
Testimonials
200+ brands
Stephanie
Senior Marketing Manager
Much higher organic traffic & lower cost of customer acquisition!
"As an early stage ecommerce business, we knew our product was getting great reviews but our cost of customer acquisition through social ads was 3X our target for sustainable growth. The Vaya team along with Orca PR have delivered content that is growing our organic traffic and media exposure. Our organic acquisitions are growing & hitting our target rate"
Unparalleled ability to transform abstract concepts into tangible business reality!
"With careful diligence and attention to detail at every turn, Betsy's team deliverables are A-plus, consistent, and always above expectation. Hands-down the best team we have worked with - good communicators, understands business logic, care what is important to us!"
Kim J.
Marketing VP
