Ranked #1 in Pet Industry by comScore. Lead business strategyincluding Pet Food Direct acquisition of ThePetCenter.com for new personalized approach to pet care.
Define & grow with 360 insight and automation: Marketing, Customer Experience, Revenue & ROI
VayaConnect Compass:
Set Strategy, Measure & Optimize
The simplest path to “Are we on track?” VayaConnect Compass guides strategy and action with customized performance scores, proactive alerts, and historical trends in one easy-to-access interface. Your Brand Health Scorecard measures 6 Essential metrics for brand experience & business results: Awareness, Engagement, Purchase Behavior, Satisfaction, Sentiment, Quality & Ease.
Your 360 Compass Roadmap report includes an index of your current performance to our best practice KPIs and Customer Experience Content Asset Checklist. Roadmap targets use historical performance, current trends, customer audience, industry benchmarks. VayaConnect Compass guides target definition & actions to most efficiently hit targets.
VayaConnect Create:
Content Automation & Conversion
VayaConnect Create accelerates growth with AI driven content optimization, content curation, and new content creation. Drive conversion at each stage of the buying journey (new customer acquisition, repeat purchases, loyalty & advocacy) and 360 touch points: physical, digital, social, mobile.
Build ROI from paid and organic channels while automating time-consuming tasks. VayaConnect Create extends team productivity and increases efficiency by an average of 50%+.
VayaConnect Controller:
Drive ROI with Strategic Finance
Empower your organization with the insights and actions that deliver bottom line ROI. VayaConnect Controller monitors and optimizes top finance indicators from both a strategic and operational view of performance.
Identify correlations between marketing, customer experience, operations, and finance.
Build revenue, margin, and growth while maximizing customer experience. Strategic Finance Indicators: Cost of Customer Acquisition, Lifetime Customer Value, Churn Rate, Renewal Rate, Expansion Rate. Customize your KPI view for daily monitor of Revenue, Margin, and Growth alerts and trends.
Customer experience. Business results.
200 brands of all sizes have used the Vaya process to grow
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$11 billion global annual revenue impacted by our process
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10% - 18.5% average increase in revenue
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3-6 x average increase in efficiency
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Let's get started
Ready to take the next steps to competitive value? Reach out to us and we will get back to you