Brand experience across all touchpoints
Brand experiences connect physical, digital, social, mobile experiences. We define your brand essence, customer audience, user journey touchpoints, and build competitive value.
Voice of customer
Gather feedback and user generated content to optimize brand performance. Build your data insights and content library.
Community circles
Community Circles are naturally occurring audience networks. We connect your brand with target audiences through our private, managed affiliate networks:
Smart content
Build content for organic customer journeys and SEO: rich product content, social, blogs, articles, and more:
Growth Playbook
Join a Vaya Advisory Board for your playbook to sustainable growth. Vaya Consultants have provided roadmaps for some of the world's most transactional & most loved brands.
Our success story
Recognition
Best
Catalog Site
Bigelow Tea, WebAwards (+Seabear)
Best
Toy & Hobby Site
Spencer's Gifts, WebAwards (+MJTrim)
Shopping
Standard of Excellence
Award
Nutrisystem, WebAwards
Wellness
Standard of Excellence
Award
Nutraorigin, WebAwards
Tune & grow with customer insight
Voice of customer
- Gain User Generated Content
- Prompt Ratings & Reviews with user engagement touch-points through the customer journey
- Tune + Optimize experience with Feedback & Surveys
- Build Product & Service Trials
- Digital Focus Groups
- 360 Cx Mystery Shopping
- Customer Groups
- Brand Ambassador Development
Your custom program includes Voice of Customer consultation, execution, UGC library and data insights.
Join our circle of content creators
We have spent over 20 years building content relationships that power authentic connections. Join our circle for storytelling that engages:
- Media Circles: Build awareness with our integrated Media alliances (Editorial, TV, Radio), Bloggers, & Podcasters
- Community Voices: Create engagement through trusted community voices: Experts, Local, Micro, & Nano Influencers
- Content Networks: Performance focused content distribution provides value-based experiences & discovery.
- Like-Minded Brands: Join with our brand alliances to Co-promote & Collaborate.
Community Circles
Content for each stage of the Journey
Smart Content
Build organic traffic with content tailored to your customer journey.
- Content Optimization that promotes discovery based on informational long-tail keywords and phrases your audience is searching for
- Quality Storytelling to build your brand's authority and credibility
- Voice of Customer woven into the content strategy to strengthen community
- Adaptable Across all Platforms to amplify your voice and maximize impact
Your brand's unique blend of smart content may include blogs, social media content, videos, UGC, graphics, and other assets.
Expert insights made easy
Advisory Board
Our Advisory Board process is tailored to each stage of growth from startups to category leaders:
- Lead Consultant and Advisors whose expertise aligns with your industry, channels, and goals for growth.
- Sustainable Growth Plan Playbook: Recommended actions and associated return on investment with timelines, milestones, and Key Performance Indicators.
- Flexible Options for frequency of consulting & advisory for each stage of growth.
