Performance Index

Vaya Performance Index

Measure Marketing, Customer Experience, Business Results in Real Time


Customer Engagement

Vaya Growth Consulting

VayaConnect measures and evaluates the combination of traffic sources to help mature your brand. The percentage of traffic coming from paid, earned, owned and shared channels helps the business focus on the right mix based on the phase of growth.


The brand impact across the 4 C's: Content, Community, Commerce, and Customer helps align customer engagement and staff efforts. 

Customer Experience

Measure your customer experience across a holistic view of the business with VayaConnect. In order to attract, engage and retain users, it's critical to understand their needs during the journey. VayaConnect leverages common data sources, and your existing systems, for insights and actions. 

Optimize customer experience with insights and action across: engagement, satisfaction, sentiment, quality and ease.  Track a 360 view across all touchpoints: physical, digital, social, and mobile channels.

Business Results

Education and Training
VayaConnect focuses on your company's specific Key Performance Indicators to improve business performance. Goal setting, historical, and industry benchmark data are established during the set up process. Our agile data structure enables rapid setup and time to value.  We typically see a 1-3 month timeframe to ROI. 
Customer-centric Finance KPIs include: cost of customer acquisition, customer lifetime value, churn, renewal rate, expansion revenue, average order value, and more.
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